Ok guys. If you read my last review of the first Nf.edit subscription box then you will know I was a bit underwhelmed. Although I would like to revise my opinion of the Ruespari belt (I have since fallen in love with it and purchased a 2nd!). NF seemed to take everyone’s concerns to heart thought and it seemed like they were making a conscious effort to make the 2nd box better. They even emailed subscribers a link to a message board of sorts where you could leave feedback on what you liked/disliked about the box to help them tailor future boxes. I was hopeful that box #2 would be a home run.
To start things off, there was a bit of a snag getting the actual box, which was supposed to arrive in December according to their website.
I got an email in early December that the box was on its way and my CC was charged ($60). Then I got an email that there was a bit of a snafu in the warehouse and that although there was a box on it’s way, it was the first box again. But never fear, I would still get the new box and wouldn’t be charged any additional to receive the 1st box again. Ok cool, a free box! I gave it to my friend Liana. After all- it did have some good stuff in it (my favorite being the Ruespari belt and Dreamers and Schemers socks). A couple weeks later I got an email that the real box wouldn’t arrive before Christmas (new company growing pains and all) but that they would send tracking info when possible. They did, and the real box finally arrived yesterday.
Am I annoyed it arrived late? Honestly, not really. I mean, I did get a “free” box by happy accident and I wasn’t exactly in a hurry. It was really not a big deal in my book, and I was excited to see the actual box arrive on my doorstep. I figured it might have taken them a bit longer then expected to put together the perfect box, which was fine with me!
I opened it and literally laughed out loud. A laugh of shock. The box contained lots of air pockets and only 4 actual items.
Let me back track and say the whole theme of the NF.edit box is “self-care”. It is geared towards hard working equestrians who spend more time in the barn then the spa and encouraging them to take a few moments to indulge themselves. This box also included pictures of top riders with quotes, one of which specifically said what self care means to her.
Right, now where was I? Oh yes, what was in the box. Besides the pictures of riders with quotes, there was a soy candle by Equestrian Wellness ($32), chapstick from Bibimbap ($26 but the company is re-branding to Oh+August and putting all old labeled products on clearance), Savvy Muscle Creme ($28), and a Platinum Performance Bar EQ ($3.10).
NF.edit website says it boxes have over $100 value. Don’t worry, I did the math for you.
Total product value : $81.10
There is also a code to get $70 off a year subscription to the NF.edit box. If you enjoy boxes of disappointment, you can get them at a discount. If you factor the discount code in, then I guess the value is over $100. I don’t count it though, since I won’t be using it.
Let’s examine the contents a bit more. I love candles. I really do. Sorry Equine Wellness, but not only would I never spend $32 on a candle, your Campfire scent vividly reminds me of the time I left an Amazon prime pantry box on my stove top and almost caught my entire kitchen on fire. It REALLY smells like an intense campfire, which probably some people would like. Unfortunately, it’s just not my cup of tea. Clean, tropical, floral- I’m not that hard to please when it comes to pleasant scents. Intense smokey campfire is just not something I would like my house to smell like. I will likely re-gift it to someone who is super into camping. It suppose it could be kind of fun lit outside if you are in a scenario when you wanted it to smell like a campfire without actually building one. Unclear, but moving on.
Chapstick is chapstick. I actually got this same Bibimbap chapstick already, in a Cavali Club box. It’s good chapstick, but still chapstick, and in no scenario is it worth $26. Unless you are Denzel Washington in the Book of Eli, but I digress.
The Savvy muscle creme is somewhat interesting. It smells really good and is also supposed to be hydrating. Bengay is $7 at Walmart, but this fits the bill of a luxurious feeling self care item geared to equestrians. It is my favorite item in the box. I rubbed some into my hands (which are often sore) and so far no discernable difference in soreness but I really do like the smell. It doesn’t tingle, cause warmth, or anything that you might expect in a muscle creme, but who knows. Maybe the hubs will give me a back rub with it. It may or may not be effective, but at least it fits with the theme and is an interesting addition to the box.
The final item in the Nf.edit subscription box is the Platinum Performance Bar EQ. It’s essentially a treat for your horse that is made of the same stuff as their supplements. I have no gripe with PP and have been considering trying their Platinum Refresh for Rio’s anhidrosis. But, this addition had me severely perplexed. How does a horse treat even remotely fit the theme of self care for the rider? Why would a box geared toward the pampering of equestrians have a horse treat? And one valued at approximately 3 bucks? I’m sorry to say that this one strongly feels like a hasty after thought.
So… sorry NF, I gave you a 2nd chance. If the first box missed the mark, this one isn’t even on the map for me. I really don’t see how the NF.edit subscription box is a carefully curated collection focusing on self-care for equestrians. Maybe I had the wrong expectations, or maybe I expected too much. The end product left me feeling pretty disappointed. 4 items for $60 just isn’t going to do not for me, especially when one is chapstick and one is a single serve horse treat.
Now I want to know what you guys think. Would you have been happy to receive this box? Am I a boring stick in the mud with unrealistic expectations? You tell me!
I already said this on Insta, but that is goddamn terrible.
Duh! Obviously those pictures and quotes are worth $18.90 😂
hahaha you know my thoughts on it from our convo on instagram. what did i say? i could get you the same shit at target for 20 bucks 🙂 HA HAHA
massive fail! sorry! that sucks
I am glad the one thing is okay but still not worth it all…..but I love living thru your purchases, it keeps me laughing! 🙂
I HATE the smell of campfire! This is the primary reason I don’t like BBQ, everything tastes like smoke. Bummer they are missing the mark so badly. I get the Giddy Up Goodies box, and while they aren’t life changing, I do nearly always use everything they send.
I felt the same way when I opened my box! And why in the world would anyone pay $26 for a chapstick that they’re immediately going to lose at the bottom of a purse??? I was going to give NF one more chance, but I’m really not sure anymore…
I actually can’t believe they thought this was a presentable box to send out to subscribers. I will definitely be going to Cavali Club if I ever want a subscription box! (Or maybe I’ll just create my own more impressive box, lol!)
I cannot believe that that is what they sent out. Seriously? It looks more like “Let’s find the most expensive equine themed stuff we can and pretend people will love it in this box”.
I would be so disappointed.
Wow, what a complete disappointment! I wouldn’t have been happy with any of that stuff.
LOL – oh wait, that was a HORSE treat? At the very, very, very least I thought maybe it was a nutritional bar directed towards equestrians in some new marketing program for horse AND rider. I’m dying! It was bad before that realization; I’d honestly expect a refund – they can have their “is the house on fire” candle and boujee chapstick back and you can take $60 and spend it at Quail Hollow. Win win!
That’s really awful. I wonder if you could get a refund?
I would be very disappointed! Thanks for taking one for the team so your readers save their money.
I was pretty disappointed with mine too! I thought NF would up their game this time for sure, but this one was even more of a miss for me as well.😞I can’t seem to figure out why anyone would want a candle that smells like someone set a bottle of MTG on fire. The whole point of a candle is to make your house smell good, right? 🙄The only good item in that whole box was the muscle cream. I did like the chapstick, but $26 for chapstick is just ridiculous.
Yeahhhhh…. I have seen people review beauty boxes, and the best method I have found is the “would I pay the box price for this?”
So the candle is worth $0 to you. The quotes are worth $0. The horse snack is worth SOMETHING, so let’s give them the $3.10. The chapstick… fine, you’ll use it… nice chapstick from sephora is around the same price, so we’ll give them the $26 here. The Muscle Cream at $28 is fine. Since you don’t like the box, the $70 credit is worth $0 to you.
Total Value (to you): $57.10… Which, obviously, falls below the cost of the box.
I feel the exact same way about all the items, so it’s a no from me dawg.
The box at this price, for this clientele, is borderline offensive. They are a high end brand with insanely priced items everywhere, and what they’re sending out doesn’t represent that at all! I was beyond disappointed with the first box (socks were nice but the belt didn’t fit and the rest was underwhelming) but wrote it off as freshman jitters and decided on giving them 3 strikes…I literally looked through this box 3x seeing if I missed something buried at the bottom. Which wasn’t helped by the fact that the box stank of burn (even if I liked the campfire scent this one is particularly strong and it’s an odd choice to send to appease the masses. I can only assume that isn’t a very good seller and they got it cheaper than a more pleasant smell. It also isn’t a very wintery scent).
I also just want to add that the 70$ is off of their NF.insider membership, NOT the NF.edit box…so you still get to spend 60$ on a box seasonal disappointment you just get to spend less to read their articles!
PS I had the same snafu with the first box being sent out but they took it back and returned it to sender so I didn’t even get a second pair of socks out of it!
Thank you so much for doing this review! I purchased in December after seeing your review on the fall box and was hopeful after seeing the Ruespari belt, socks and $50 gift card to their store online. Was disappointed with it being late but so excited to open and SO disappointed. Literally feel like I lost money. Chap stick and horse bar are meh. Candle smells TERRIBLE. Muscle cream I’ve yet to try. So glad it’s not just me! I cancelled but have yet to receive a confirmation email
I agree with your review of this second NF.edit box 100%! I thought it was a joke box (that it got thrown together last minute because I was inquiring about the extremely late shipment). You hit every emotion spot on— I’m glad I wasn’t the only one having the same thoughts about this!
That candle smelled soooo bad which I’m guessing is why it was in the box because it probably didn’t sell well….
Did you see on the NF website that a limited number of people actually also got a really nice silver bracelet? I was also not one of those people.
I saw that and was so annoyed! “Limited numberç means 20 fyi! Apparently 20 people got them and that’s it. I honestly don’t know why you would do something like that in a subscription box where everyone pays the same amount yet only q very small percentage gets the extra item. Smells like bullshit to me.